Welcome to the Special Interest Travel blog
Welcome, fellow wanderers,
to the heart of exploration and discovery! I’m thrilled to kick off our travel conversation here at specialinterest.travel, a space dedicated to the art and science of crafting unforgettable journeys.
False: “Traditional tourism startup processes are long, tedious and require background knowledge or experience. Market research and launching requires hours of cold calling and competing with already well established travel companies who have the business clout to negotiate with wholesalers and DMC’s.”
Who am I? I’m Adrian Turner, a seasoned international travel and tourism operator with a CV that reads like a passport filled with adventures. Having navigated the diverse landscapes of this industry for over 20 years, I’ve unearthed the magic that lies in the niche, the unique, and the extraordinary.
So, what is Special Interest Travel? It’s not just a vacation; it’s a personalised experience tailored to your passions – as a traveller, or as a business for travellers. Whether you’re drawn to the culinary wonders of the world, fascinated by ancient cultures, or seeking adrenaline-pumping adventures, special interest travel is about making your journey as extraordinary as you are.
In the coming weeks, we’ll dive into the nitty-gritty of designing, developing, and transforming your travel dreams into thriving, sustainable ventures. Drawing from my years in the industry, we’ll explore the nuts and bolts of crafting experiences that leave lasting impressions.
What to Expect?
- Designing Unforgettable Experiences: Learn the secrets to crafting experiences that resonate with your audience.
- Navigating the Tourism Landscape: Understand the dynamics of the tourism market and leverage them to your advantage.
- Building Sustainable Ventures: Discover how to create not just trips but sustainable businesses that contribute positively to communities and environments.
- Connecting with Your Tribe: Dive into the world of marketing, storytelling, and community building to attract like-minded travelers.
Who is this for?
Whether you’re a seasoned travel professional or someone dreaming of turning your passion into a business, this space is for you. Expect practical tips, real-life stories, and a dash of inspiration to fuel your journey.
My specialisation
lies in inbound tour operations, and tourism product development where I have catered to diverse interests and crafted unique experiences in Chile, Peru, and Argentina. By leveraging my strong network of industry connections, I have successfully developed special interest niche markets, ranging from bespoke FIT groups to large group cruise ship shore excursions and corporate incentive programs. My dedication to luxury eco-tourism has led to the creation of unforgettable experiences that blend with nature and respect local communities.
